The journey begins in 1992, during Peder’s first Olympic game in eventing with his horse Hilly trip. Faced with the challenge of enhancing the performance of his small thoroughbred mare, Peder took a unique approach. To save Hilly’s energy for the cross-country course, Peder chose to run beside her instead of riding her during the roads and track phase.  Struggling with uncomfortable riding boots during this process, he went to a local cobbler and designed a pair of sneakers inspired riding boots that were comfortable for both running and riding. Peder also set out to strip off all unnecessary weight from his and Hilly’s equipment to provide maximal support and comfort for the little mare during the tough competition. As an example, he used an old sleeping mat cut into a saddle pad instead of a heavy gel pad. The idea for lighter and more comfortable competition equipment was born. 

Bhoof’s core values are embodied by its founder and showjumper Peder Fredricson, his long career and philosophy, characterized by his respectful approach to his horses and his passion for competition which has grown into a combination of horse welfare and high level sport. Bhoof is Peder’s way of realizing his ambition to improve his sport by being a driving force of combining horse welfare and high level equestrian sport for the future.

Peder is a Swedish show jumper but started his career in eventing. He began riding when he was five years old. Peder Fredricson became the youngest Swedish Olympic rider of all time when, at the age of 20, he competed in eventing at the Olympics in Barcelona in 1992. After that he switched disciplines and began with show jumping. For almost fifty years, he has interacted with horses daily and gained a deep understanding of the needs of both horses and riders. Peder Fredricson has consistently been at the forefront of horse welfare and is one of the first elite riders to compete with barefoot horses.

Peder was born in Södertälje and comes from a horse family. His father, Ingvar Fredricson has been a prominent figure in the equestrian world for many years. He is a professor who has conducted extensive research in equine biomechanics.

Peder Fredricson has his base in south of Sweden at Grevlundagården, where Bhoof also has one of its offices.