The journey begins in 1992, during Peder’s first Olympic game in eventing with his horse Hilly trip. Faced with the challenge of enhancing the performance of his small thoroughbred mare, Peder took a unique approach. To save Hilly’s energy for the cross-country course, Peder chose to run beside her instead of riding her during the roads and track phase.  Struggling with uncomfortable riding boots during this process, he went to a local cobbler and designed a pair of sneakers inspired riding boots that were comfortable for both running and riding. Peder also set out to strip off all unnecessary weight from his and Hilly’s equipment to provide maximal support and comfort for the little mare during the tough competition. As an example, he used an old sleeping mat cut into a saddle pad instead of a heavy gel pad. The idea for lighter and more comfortable competition equipment was born. 

Bhoof’s core values are embodied by its founder and showjumper Peder Fredricson, his long career and  philosophy, characterized by his respectful approach to his horses and his passion for competition which has grown into a beautiful combination of horse welfare and high level sport. Bhoof is Peder’s way of realizing his ambition to improve his sport by being a driving force of combining horse welfare and high level equestrian sport for the future.